Qiaoqiao Tang is a Designer and Creative Director living and working in Shanghai & Beijing, by way of Hangzhou. Since 10+ years, work spans across branding to digital UI/UX, as well as creative & art direction, content direction, design language & systems, product experience, website & e-commerce. Creating long-lasting quality design.In her free time, she enjoys conducting color research, painting, recommending books, and has a keen interest in photography and psychology. During her leisure hours, she likes to prepare Chinese cuisine.
Portrait by BBB Club-QinYan
Experience
2023-Current
Continuu
Cofounder & Creative Director
2013-2023
Alibaba Cloud
Creative Design Lead
2011-2013
Dangdang
Designer
2011
Schneider
Freelance Designer
2010
Moujiti
Designer
2009
Siemens
Design Intern
2009
Microsoft
Freelance Designer
2008
Google
Freelance Designer
Expertises
Art Direction
Branding
Creative Direction
Content Direction
Design System & Language
Design Strategy & Thinking
Graphic Design
Product Experience
UI Design
UX Design
Website & Ecommerce
More
Articles (10)
2023
How to Create Harmonious Data Visualization Color Schemes
2023
How to Design a Refined Color for B-Design System
2023
Alibaba Cloud E2 Enterprise Cloud Service — Building SaaS Industry Product Brand and Visual System
2022
Evolving Design — the Design Thinking and Practice of Alibaba Cloud Evolving Design System & Language
2021
Simpatico — 2021 ACD Design Yearbook
2020
B-Design Design System — Breathing Visual
2019
KV System Design for Hangzhou APSARA Conference
2019
Design for Feeeeeeling — SXSW
2018
The New Normal: Creative Design in the New Era
2018
Unveiling the Design Stories Behind Alibaba Cloud's Double 11
Speech (14)
2020.09
Alibaba - Local Consumer Services — B-Design System
2020.07
OPPO — Alibaba Cloud Design System & Language
2019.12
Alibaba - Amap — Brand Design & Sonic Brand & Elastic Mind
2019.07
Alibaba - Alimama — Computational Design
2019.06
Baidu & Didi — Presentation
2019.05
Alibaba Cloud - Marketing & Public Affairs Department — Public Lectures of SXSW
2019.05
ACD — SXSW Design for Feeeeeling
2019.04
Beijing Institute of Fashion Technology — Cross-Disciplinary and Anti-Disciplinary
2018.12
Hunan University — Cross-Disciplinary and Anti-Disciplinary
2018.12
Xiaomi Group — The New Normal
2018.08
Alibaba - International UED —Brand Design and Elastic Mind
2018.06
UCAN — The New Normal
2017.03
CaiNiao — The Rebrand of Alibaba Cloud
2016.12
Alibaba Cloud — The Rebrand of Alibaba Cloud
University Collaboration (7)
2023.06
Uweek × D20 University Forum + Design Exhibition — Collaboration with CAFA (Central Academy of Fine Arts)
2022.08
Uweek × D20 University Forum — Collaboration with CAFA
2020.12
China Academy of Art — Workshop
2019.06
Peking University — Final Presentation and Review for 'Human-Computer Interaction & User Experience' Course
2019.04
Beijing Institute of Fashion Technology — Theme Presentation
2018.12
Hunan University — Theme Presentation + Workshop
2018.09
Central Academy of Fine Arts — Exhibition and Participation
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If you’re interested in any form of collaboration, please send me an email and I’ll get back shortly. tangqiaoqiao@gmail.com